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ITC to open on June 12
By Cynthia Montojo

“Intramuros Tourist Center symbolizes our gateway to the past…celebration of rich history and testament to our collective identity,” First Lady Liza Araneta-Marcos said immersive museum experience awaits visitors of Walled City of Intramuros on Wednesday, as Intramuros Tourist Center is set to open its doors to public.
Immersive museum, dubbed Centro De Turismo, will open to public for free starting Wednesday as nation marks 126th Independence Day. It will operate daily from 9 in the morning to 6 in the evening.
Department of Tourism said it is housed in former site of San Ignacio Church, one of the original seven churches of Intramuros, has been devastated during Battle of Manila in 1945.
Ruins of San Ignacio Church, formerly known for its Neoclassical architecture, has been transformed into Intramuros Tourist Center through an adaptive reuse funded by Office of the President. Project was led by the First Lady in coordination with DOT and other government agency.
Araneta-Marcos led inauguration of the new tourism hub. It is designed to bring tourists to cultural journey on history and provide them window to historic events from pre-colonial, Spanish era, World War II and until present and future development in Intramuros, World Travel Awards Asia’s Leading Tourist Attraction in 2022.
“Intramuros, with its storied walls and timeless streets, has always been symbol of our resilience as people…. center would add new chapter to our legacy…it will house invaluable artifacts, tell stories of our ancestors, and it also gives us good reason to stroll through these historical photos without having to pretend we are lost tourists,” she stressed.
Tourism Secretary Christina Frasco thanked President Ferdinand Marcos Jr. and Araneta-Marcos for supporting the project she said represents DOT’s “commitment to preserving and sharing unique cultural heritage of Manila.
“This project not only honors past but also provides dynamic space for our visitors to engage with history and stories of Intramuros,” tourism chief said.
“True to our mandate in DOT and as envisioned by our President, Intramuros Tourist Center is dedicated to enriching Philippine visitor experience,” she also said.
Visitors of Centro de Intramuros will be entertained by DOT-trained tour guides and tourism front liners who also completed Filipino Brand of Service Excellence training module.
Intramuros Administration’s administrator Joan Padilla said tourists will be provided information about guided tours, updates about services, events and activities within Walled City.
Aside from Intramuros Tourist Center, tourists can also visit Museo de Intramuros, located adjacent to it. Museum opened to public in May 2019, showcases ecclesiastical collection of Intramuros Administration, many of which were excavated from ruins of San Ignacio Church.
Meanwhile, DOT also said Centro De Turismo Intramuros will be part of Hop-On-Hop-Off Manila- Cultural Hub, country’s hop-on, hop-off bus tour program. Manila Cultural Hub has nine stops including :
- Robinsons Manila
- Raja Sulayman
- Rizal Park Luneta
- National Museum
- Malacañang Heritage Tours
- City Hall
- Escolta
- Binondo
- Intramuros
